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“I want this!!”

Blog Banner: Author Information Author:  John Hellerman These three words brought joy to my heart even though, in context, the episode in which they were muttered was extremely bothersome. It turns out...

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The Firm Retreat as a Communications Tool

Blog Banner: Author Information Author:  John Hellerman As HBC heads to its annual retreat this week, we’re reminded of something we’ve said before.No, it’s not that firms should market their...

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The Intersection of Business Development and PR

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No For decades, law firm marketing departments have been split into two functions: business development and...

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Moneyball and Attorney Bios

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No What group has a better success rate in making partner at BigLaw firms: those who graduated from the...

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7 Business Tips from a 6-Year-Old

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No In honor of national Take Our Daughters & Sons to Work Day, Ali Hellerman (the adorable and...

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Meet Sophia and Jacob, J.D.s (2035)

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No The Social Security Administration just released its most popular baby names of 2011—Sophia for girls,...

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How We Work: The Project Memo

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No At HBC, we design communications campaigns for law firms and other professional service providers.We also...

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Thomson Reuters Features John Hellerman on Law Firm Mergers

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No The economy may still be struggling, but at least one index is on the rise: law firm mergers. Given...

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Q&A with Viveka von Rosen

Blog Banner: Author Information Author:  John Hellerman Header ImageBlog Image: Homepage Promo GroupHomepage Promo:  No HBC's Director of Social Media Training, Viveka von Rosen, has just published the...

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HBC Social Media Strategies in Bloomberg Law

Blog Banner: Author Information Author:  John Hellerman Homepage Promo GroupHomepage Promo:  No Viveka von Rosen (HBC’s Director of Social Media Training) and I just wrote a piece for Bloomberg Law...

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